The Lumina Sales blog
Updates, ideas, and practical notes from Lumina Sales on building and selling AI software.
Follow via RSSNobody has bought from you yet and the prospect just asked who else you have done this for. Here is what to say, what counts as proof before you have clients, and the proof you are legally not allowed to invent.
A cold call to a local business owner should do one thing: get him to open a demo link. Here is the opener, the gatekeeper line, the voicemail and the follow-up I would use, plus who should not cold call at all.
Every Lumina demo tells prospects that bookings are simulated. Here is why that line helps you close, where it costs you, and the one sentence to say before they read it.
A first white-label AI demo takes about ten minutes, most of it spent choosing a subdomain and uploading a logo. Here is the setup order, what to have ready beforehand, and the limits to know before you start.
One hundred live voice minutes is about forty demo conversations, or twenty if every call runs the full five minutes. Here is how the meter works, how to plan a month of demos against it, and why the single published demo limit matters more than the minutes.
Silence after a good AI demo is usually the buyer finishing the decision without you, not rejecting you. Here is the 24-hour recap that gets forwarded, the four touches that each carry new information, and the one email that turns a quiet pipeline into real answers.
Every Lumina Sales demo runs on a vertical pack: the services, price bands, objections and booking language of one trade. Here is what a pack contains, how it changes a demo, and what it does not do for you.
On voice quality alone, most callers can no longer tell an AI receptionist from a person. What gives it away on a live call is timing, interruptions, and questions it was never set up to answer. Here is what the research says and how to handle the objection honestly.
The demo call that closes is the one where you talk least. Here is the twenty-minute sequence we use, the three questions worth planting, what to do when the agent stumbles in front of the buyer, and the cases where running a live demo is the wrong move.
ChatGPT waits for a person to open it. What you sell answers the phone at 2am when nobody opens anything. Here is the one-sentence answer to the objection, what ChatGPT Business actually costs and does, what it really takes to put a model on a phone line, and when the prospect is right and you should walk.
A demo node is one working piece of the system you sell, running live on a page your prospect opens in their own browser. Here are the six nodes, what each one proves on a call, how to sequence them, and where the demo site falls down.
A published Lumina Sales demo carries your logo, your colors, your subdomain and your booking link. It also carries one line saying the AI is a demo and its bookings are simulated. Here is what that means in front of a real prospect, and the three places the white label has a seam.
